Our development strategy

AccorHotels’ strategy is to accelerate hotel development, through both organic growth and acquisition.

facades surrounded by trees

facades surrounded by trees

  • 43,000 rooms opened in 2016 (acquired)

  • 38,000 rooms opened in 2016 (organic growth)

  • 81,000 rooms opened in total

  • 910 hotels in the pipeline

  • 167,000+ rooms in the pipeline

Portrait of Gaurav-Bhushan-Global-Chief-Development-Officer Gaurav BHUSHAN Global Chief Development Officer

2016 has been a new record breaking year with both organic growth and M&A activities (Huazhu, Raffles, Fairmont, Swissôtel, 25hours etc.).

AccorHotels opens 1 hotel every 36 hours 

AccorHotels’ strategy is to accelerate hotel development, through both organic growth and acquisition. The expansion of the AccorHotels network continues at a rapid pace, with a record 81,000 rooms opened last year.

Geographically speaking, we focus on reinforcing our positions in markets where we are already leaders (Europe, Americas and Asia Pacific). However, we are also focusing in emerging markets, notably in the Middle East, South-East Asia and Sub- Saharan Africa.

We are taking a more selective approach to development going forward, based on luxury, lifestyle, resorts and residential.

Upcoming Projects