We are incredibly proud of the progress made across Canada in partnership with Burt's Bees and others to improve the conditions that contribute to bee health and urban food production
Bees are the most effective pollinators on earth, but loss and fragmentation of habitat leaves hundreds of thousands of bees without space to nest and reproduce. The creation of new habitats, or bee hotels, is incredibly important to ensuring the sustainability of the species, which are responsible for the pollination of one-third of the food we eat.
Pollinator bee hotels are specially designed to attract solitary bees. Fairmont's bee hotels are made of wood, sticks and other foraged materials. They are built with care to ensure that buzzing guests enjoy the luxurious accommodations for which Fairmont is known. They offer solitary pollinator bees a place to rest their wings, lay their eggs and pollinate nearby food sources.
Led by FRHI's PR & Partnership team, in just one week, the launch of the new bee hotels reached over 60 million people and was mentioned in countless stories in the media including features in the Toronto Star, CTV News and Hotelier. Social media was buzzing as well with online influencers across the country installing mini bee hotels to encourage Canadian families to build their own to help the bees. Program partners Burt's Bees Canada, Pollinator Partnership Canada and Sustainable TO Architecture + Building worked closely with Fairmont to bring this exciting initiative to fruition.
It is through innovative partnerships like the WILD FOR BEES campaign that Fairmont amplifies its impact in communities and within the hospitality industry
We know we can't do it all alone, so by strategically selecting like-minded organizations like Burt's Bees and Pollinator Partnership Canada to work with us to achieve our objectives, we are able accomplish amazing things in short time periods
The first bee hotel was built on top of the Fairmont Royal York in 2014 and now thanks to the 2015 expansion, can be found at Fairmont Waterfront Vancouver, Fairmont Whistler, Fairmont Hotel MacDonald, Fairmont Winnipeg, Fairmont Chateau Laurier and Fairmont Le Chateâu Frontenac. Fairmont Washington DC is leading the way in the United States having built their own bee hotel on property this spring.
Following the successful spring 2015 launch, Fairmont Hotels & Resorts now host 20 honeybee apiaries and 8 pollinator bee hotels at properties around the world. FRHI colleagues are encouraged to build their own bee hotel to support bee health by following this easy DIY guide.
The bee hotel at Fairmont Hotel MacDonald was designed to emulate the shape of the river flowing next to the site. The shifting shape of the structure provides shelter from the elements. There are plenty of food sources nearby for the bees to enjoy. It was all hands on deck at the hotel to welcome the partnership on property with Connie Jacob, Executive Assistant to the General Manager and Assistant Chief Engineer Dave McNalty leading the charge.